How to Create a Blog - Part 1 Intro
June 15, 2009
Blogging 101
If you are wondering why you should have a blog for your business, the simple answer is because blogs are free, simple yet powerful ways to connect with clients or new business. You can easily update your blog, ad posts and send them accross the internet letting your customers and world know what you’re up to.
A blog is the best way to make announcements, promotions, community involvement and other cool things your company is doing. In one week’s work of business news you can literally have 100 new things to say about what you and your business team are up to.
Who wants to read all of your company dealings? All kinds of people. It is the best way to get employees, customers, and potential clients to stay connected. People love to know what you are up to and know that you are a bustling business with lots of news.
Watch this video to help clear up the mystery behind blogging.
Choosing Your Blog Platform
There are two ways you can setup your blog, self hosted or web based. I recommend having a self hosted blog, which means that you own the site’s content and is hosted on your domain server. I does require you to purchase web hosting, but it is not very expensive and worth having.
A good solution to saving money is using a webbased blog that is hosted on someonelse’s server. One popular web based blog platform is Blogger, a Google product. It is easy to setup and fun to run. For our projects I recommend Blogger for a web based blogging patform and Wordpress for a selfhosted blog.
Setting Up Your Blog
Once you decide which type of blogging platform you’d like to use, it’s time to set it up.
Click here if you’d like to proceed with a Blogger blog
click here if you’d like to proceed with a self hosted blog
How to Create a Blog - Part 2, Setting Up a Blogger Blog
June 2, 2009